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Gorilla
Feb 15th, 2005, 12:43 PM
from www.bbc.co.uk, 15th Feb 2005

'McLibel' pair win legal aid case

Two environmental campaigners should have been awarded legal aid in their long-running fight against a McDonald's libel action, a court has found. The European Court of Human Rights said the lack of such aid effectively denied the pair the right to a fair trial.

Helen Steel and David Morris, from north London, were dubbed the "McLibel Two" in a 1990s trial, which found them guilty of libelling the company. The pair had been handing out leaflets called "What's Wrong with McDonald's".
The Strasbourg court's verdict is the end of a subsequent courtroom fight in which the activists accused the UK Government of breaching their human rights. It ruled they did not receive a fair trial as guaranteed under the Human Rights Convention, to which the UK is a signatory, and that their freedom of expression was violated by the 1997 judgment. The pair had argued the UK's libel laws, which did not allow them legal aid, denied them freedom of speech.

The legal wrangle - the longest civil or criminal action in English legal history - was triggered when McDonald's decided to act against former gardener Helen Steel, 39, and former postman David Morris, 50.

Libellous leaflets

The leaflets they handed out, containing damaging allegations about McDonald's, were compiled by London Greenpeace - which is not linked to the Greenpeace International environmental group.
Neither Ms Steel nor Mr Morris had any hand in writing the leaflets, but became embroiled in a libel action launched in 1990 and which ended only in 1997 - with a total of 314 days spent in court.

Longest case in UK history

High Court judge Mr Justice Bell ruled McDonald's had been libelled and awarded the company £60,000 in damages, which was later reduced to £40,000 on appeal.
But he found the leaflet was true when it accused McDonald's of paying low wages to its workers, being responsible for cruelty to some of the animals used in its food products and exploiting children in advertising campaigns.

The case is thought to have cost the fast food giant £10m and was described as "the biggest corporate PR disaster in history".

'Huge power'

In the Human Rights court case, Ms Steel and Mr Morris, both from Tottenham, north London, argued that the government breached their human rights by failing to make legal aid available and because the libel laws obliged them to justify every word of anti-McDonald's allegations contained in the leaflets they distributed.

Their legal team said multinational companies should not be allowed to sue for libel because they wield huge power over people's lives and the environment and therefore should be open to scrutiny and criticism.
But government lawyers argued that campaigners for social justice are subject to the same laws of libel as anyone else, even when wealthy multinational corporations are their targets.
Reacting to Tuesday's decision, a spokesman for the Department of Constitutional Affairs said: "We are studying the judgement very carefully."

Law change?

Celebrating the decision outside a London McDonald's, Mr Morris said they had won "both points hands down".
"We believe in people power and we believe people should make the decisions themselves in their own communities," he said.
"It encourages to people to speak up in their own interests."
Ms Steel described the 15-year case as a "complete nightmare" but said it had been good to fight it.
"Hopefully the government will be forced to change the law and that will mean greater freedom of speech," she said.
David Morris earlier said the pair had already won in principle: "There's growing public concern and debate about the activities of the fast food industry and multinational corporations in general," he said.
"We feel completely vindicated by our stance.
"We can see the effects of not just what McDonald's are doing but what all multinationals are doing to our planet."

cedarblue
Feb 15th, 2005, 01:17 PM
good result - heard this on radio 5 live.

PinkFluffyCloud
Feb 15th, 2005, 01:44 PM
About time, too! Hooray!

1vegan
Feb 15th, 2005, 04:47 PM
Great news :)

So will this mean they don't have to pay the 40,000 to McD ?

Spiral
Feb 15th, 2005, 06:16 PM
Well done to the both of them :)


So will this mean they don't have to pay the 40,000 to
McD ?

They have no intentions of paying that anyway :D and it would be even more bad publicity for McD's if they tried to get the money from them. McD's must be rueing the day they took Helen Steel and Dave Morris to court for libel; it cost them millions of dollars in legal fees and the bad publicity was priceless.

Billy
Feb 15th, 2005, 09:48 PM
Nice One!!!!!! :):):)

eve
Feb 16th, 2005, 11:40 AM
Yes I've been reading this outcome in the UK Independent - great result. :)

gertvegan
Feb 28th, 2005, 09:05 PM
More bad news for fat ronalds :p . After Super Size Me showed the consequences of living off its burgers, another documentary will show how the company can be in court. McLibel, which follows Helen Steel and Dave Morris, the two environmental activists through the libel action involving McDonald’s that became the longest in British history. Its hoped for release on 15th April — the 50th anniversary of the fast-food chain’s foundation. :D

cedarblue
Apr 14th, 2005, 01:54 PM
McLibel is on tv tonight, 9pm, BBC4

Spiral
Apr 14th, 2005, 01:58 PM
Thanks for the reminder cedarblue.

gertvegan
Apr 14th, 2005, 10:54 PM
I really liked it, and prefered it to supersizeme. Eric Schlosser, Colin Campbell, and Howard Lyman amongst others all popped up. You have to admire the Mclibel two don't you. I hope the dvd and film are a hit.

The Dvd (http://www.spannerfilms.net/?lid=1316) is available now.

The documentary opens in US in May. (http://www.cinemalibrestudio.com/mclibel/)

And theres a Mc50th:celebration or last rites? (http://www.mcspotlight.org/media/press/releases/msc050405.html) evening of entertainment in London tomorrow night.

More info on www.mcspotlight.org .

boomer
Apr 14th, 2005, 11:22 PM
100% agree gert, great programme.

A couple of scenes were very upsetting, maybe if this gets seen by the people who eat bad mucks, they may just think about the animal and what happened to get that burger.

eve
Apr 15th, 2005, 07:50 AM
Thanks gertvegan, I love the mcspotlight website - just don't get round to it often enough.

Spiral
Apr 15th, 2005, 01:51 PM
Good old BBC4 :) It was an excellent documentary. Helen Steel and Dave Morris are an inspiration to us all. I might try and get up to London for tomorrow's event.

Gorilla
Apr 15th, 2005, 08:55 PM
am i the only person who can't get BBC4?? :p guess i'll have to try and get hold of the DVD then. £20 though?!! i know they're only a small company...

Spiral
Apr 15th, 2005, 09:12 PM
20 quid! :eek: Bloody capitalists :D It's worth every penny though.

Gorilla
Apr 15th, 2005, 09:16 PM
:D ;) yeah well i know it's for a good cause but i think i'll see if i can borrow or rent it first :o

gertvegan
Apr 24th, 2005, 02:38 PM
The McLibel dvd is being screened at the Pogo Cafe (http://veganforum.com/forums/showthread.php?p=47800#post47800) on Monday 2 May. :)

gertvegan
May 11th, 2005, 10:22 PM
Global Exchange, CorpWatch and National Lawyers Guild on Board to Promote High-Profile ‘McLibel’ Case Doc. Film Opens in June

MAY 11, 2005, www.commondreams.org (http://www.commondreams.org/news2005/0511-02.htm)

LOS ANGELES -- May 11 -- Global Exchange, CorpWatch, National Lawyers Guild, CodePink, Voices for a Viable Future, SF Vegetarian Society and Bay Area Vegetarians have joined forces with Cinema Libre Studio to support the June theatrical release of the controversial documentary ‘McLibel.’


Directed by Franny Armstrong, “McLibel” follows the 15-year story of London Greenpeace activists Helen Steel and Dave Morris as they are transformed from anonymous campaign volunteers into unlikely global heroes. McDonald’s sued the single father and part-time bar worker for libel in 1990, after “McSpies” infiltrated their non-profit group.


Morris and Steel refused to apologize for distributing a leaflet that asked consumers to ponder the question: “What’s Wrong with McDonald’s?” The leaflet listed 15 reasons why the corporation did not have the public’s best interests in mind. The ‘McLibel 2’ defended themselves through what became the longest running legal battle in English history. The case has been described as “the biggest corporate PR disaster” ever.


“For organizations like ours,” says Andrea Buffa, Communications Director of Global Exchange, “that are dedicated to exposing the toll that corporate globalization takes on human rights and environment, it is important we be able to get real information to the public about what corporations are doing. Global Exchange can’t afford billboards and television commercials like the corporations can, so we need to be able to spread our information in other ways – like leafleting outside McDonald’s the way David and Helen did.”


The seven organizations will provide support for the film by spreading the word on a grassroots level and educating their members on the issues raised in the film in relation to their own organizational causes. Some of the orgs will reach out to the media, leafleting outside of McDonald’s in select cities and by creating specific actions to promote the film.


Eric Schlosser, author of “Fast Food Nation,” became a supporter of “McLibel” early by participating in the film as one of the interviewees. In addition, agit-prop artist Ron English generously donated his artwork titled “McAmerica” (owned by Robert C. Carvalho) to use as the “McLibel” poster image in the US.


In the “McLibel” case (1996-2005), London’s Royal Courts of Justice found McDonald’s marketing to have claimed “a positive nutritional benefit which their food did not match”, that McDonald’s “exploits children” with their advertising strategy, found the company to be “culpably responsible for animal cruelty”, and that it was fair comment to say that McDonald’s employees worldwide “do badly in terms of pay and conditions.” And finally, “If one eats enough McDonald’s food, one’s diet may well become high in fat, with the very real risk of heart disease.”


In February 2005, the European Court of Human Rights declared that the notorious “McLibel” case breached Steel’s and Morris’ rights to a fair trial, to freedom of expression, and had failed to protect the public’s right to criticize massive corporations whose business practices can affect people’s lives, health and the environment. The court’s rulings will likely change the course of British freedom of speech laws forever.


Media interest in the story remains as fevered today as it has been for the past decade and a half.


“This story is an inspiration to activists everywhere,” says Pratap Chatterjee, managing editor/project director of CorpWatch. “Two individuals with no money can defeat multinational Goliaths!”


“McLibel” will open on Friday, June 10th in San Francisco and Seattle and will continue to Minneapolis on June 17th. Exact theaters to be announced shortly and additional cities to be added soon.


Grassroots organizations interested in becoming involved in the McLibel campaign should contact Rich Castro at rcastro@cinemalibrestudio.com.


ATTENTION EDITORS AND PRODUCERS: Screeners of “McLibel” and interviews with Franny Armstrong, Dave Morris or Helen Steel are available upon request. To learn more about the feature film “McLibel,” or to download photos, please visit www.McLibelthemovie.com.

eve
May 13th, 2005, 08:49 AM
In this month's New Internationalist, there's an item about the McLibel film, that it is now on dvd, updated with the recent victory at the European Court of Human Rights. The dvd is available from Spanner Films. Their website looks great, just go to Latest News to read about the dvd. http://www.spannerfilms.net/

The first review of the McLibel DVD was: "Puts many big studio releases to shame."

gertvegan
May 15th, 2005, 03:14 PM
Just ordered a dvd. :)

eve
May 16th, 2005, 07:06 AM
Everyone keeps telling me to buy a dvd player as they're so cheap, but unfortunately my tv won't accept dvds, and I can't afford a new tv, so ... :(

snaffler
May 16th, 2005, 09:39 AM
I watched the doc on this on tv at the weekend it was great and very interesting I am so pleased for them.....watching bullies get their dues is always good.

Gorilla
Jun 5th, 2005, 09:03 PM
there's a programme on BBC2 tonight at 10:30pm about McLibel, not sure if it's the one they showed on BBC4 last month, but i'll be watching it (or possibly taping it) anyway

ETA: found out it is the same programme. :)

littleTigercub
Jun 6th, 2005, 01:15 AM
You know what annoys me like mad?

This afternoon, I have read about the trial in an old magazine of the time and had made a mental note that I must research the topic on the internet. Although I have been online I only did this 5 mins ago and, of course, missed the BBC 2 docu!

Why? WHY???? If anybody has taped it, can I buy or borrow a copy from you? Please!

Damn, I am so annoyed!

littleTigercub