So I've thought we should have a thread on how mainstream people are now getting "green guilt" and are being targeted by manufacturers with "green" (environmentally friendly/ "natural") products, some with rather dubious claims but not a terrible thing overall if at least some really live up to their promises and such companies are more likely to be vegan than average so worth examining.
I'll start off with one I just can't stop laughing about. I saw Greenworkscleaners web address at the tail end of a TV commercial and went to their site. No search engine to search for the words "animals" or "vegan" but I pressed on. "We don't animal test our products." Hurray! One down one to go. Do they contain animal products? I couldn't find an answer but found this Q. and A. to be hilarious on their FAQ page:
Q. What does natural mean? Are Green Works™ products 100% natural?
A. Currently, there is no industry standard definition for natural cleaners. To create Green Works™ natural cleaners we set ourselves a very stringent standard. The ingredients must come from renewable resources, be biodegradable and free of petrochemicals. Green Works™ cleaners are at least 99% natural. In certain cases we had to use synthetic ingredients, like the preservative and green colorant. But we're working hard to develop natural alternatives so the entire line can be 100% natural.
OK, so their products aren't 100% natural because they contain an artificial green coloring. Why do they make their products green? So people will know that they are all natural, but they aren't all natural because of the green colorant!
I can't get over how funny this is to me. I wonder if any of them working there even have a clue how ridiculous this is. Products that aren't green in color won't clean kitchen counter tops as well?!
As people find new things being marketed as "green", good or bad, add them to this thread. Thanks.
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