Sainsburys DoubleSpeak
The question is "are Sainsburys changing their labelling policy so that they will no longer label things as suitable for vegans?"
Now, obviously that wouldn't mean that they would immediately spend lots of money redesigning their current packaging, but would instead - when designing packaging for new products or updating/redesigning the packaging for existing or modified products - not put vegan information on it.
Sainsburys are now saying that this is not the case, as someone just reported in a comment to my earlier post:
Hi - I've just called the Careline. The person I spoke to said that at this point there are no plans to change current labelling - any products that are currently labelled suitable for us Vegans will continue to be so labelled - but there is an investigation underway as to where the suggestion that it would be changed had come from. She also said that there were no plans to extend the labelling to new products as it was "not a legal requirement".
Lil' Ruby Rose
http://jonnynexus.livejournal.com/27...63500#t1763500
Read that last sentence.
"She also said that there were no plans to extend the labelling to new products."
So they
are dropping it. Product packaging might have a lifespan of what, two years? Then it gets redesigned, either because the product has changed, or because they want to show different stuff (perhaps because of new labelling laws).
The point is that product redesign is a rolling process. I know this because when they switched to labelling stuff as vegan, things didn't change overnight. It took perhaps 12 to 18 months before the change had pretty worked its way through the system.
Which is what's going to happen this time.
They
have changed their policy. They just admitted it.
http://jonnynexus.livejournal.com/276325.html
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